# Privacy Policy — UI Rescue Studio

Last updated: April 2026

## 1. Introduction

UI Rescue Studio ("we", "us", "our", or "Company") operates the uirescue.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and contact us through our contact form.

We are committed to protecting your privacy and ensuring you have a positive experience on our website. If you have any questions about this Privacy Policy, please contact us at **sladjana@uirescue.com**.

## 2. Information We Collect

### 2.1 Information from Contact Form

When you submit our contact form, we collect:

- **Name:** Your full name
- **Email:** Your work or personal email address
- **Message:** Your inquiry or message to us

This information is collected and processed through Formspree, which handles form submissions securely.

### 2.2 Analytics Data

We use Google Analytics to collect anonymous usage data about how visitors interact with our website. This includes:

- Pages visited and time spent on each page
- Referral sources (where visitors came from)
- Device type and browser information
- Geographic location (country/region level)
- User interactions and flow through the website

This data is **completely anonymized** and cannot identify individual users.

### 2.3 Local Storage

We store your theme preference (light/dark mode) in your browser's local storage. This is stored **locally on your device only** and contains no personal data.

## 3. How We Use Your Information

We use the information we collect for the following purposes:

- **Responding to Inquiries:** To answer your questions, provide quotes, and schedule calls
- **Website Improvement:** To understand how visitors use our site and improve user experience
- **Communication:** To send you relevant information about our services (only if you've contacted us first)
- **Analytics:** To measure website performance and identify trends

## 4. Data Retention

- **Contact Form Submissions:** Stored by Formspree for 30 days (free plan). After that period, the data is automatically deleted unless we've saved it separately for client relationship purposes.
- **Google Analytics:** Retains data for 14 months by default.
- **Theme Preference:** Stored in your browser indefinitely until you clear your local storage.

## 5. Third-Party Services

We use the following third-party services that may collect and process your information:

- **Formspree:** Contact form submission processing
- **Google Analytics:** Anonymous website analytics
- **Google Fonts:** Font delivery

These services have their own privacy policies and data handling practices.

## 6. Your Rights

Under GDPR and the Serbian Law on Personal Data Protection, you have the right to:

- **Access:** Request a copy of your personal data
- **Rectification:** Request correction of inaccurate data
- **Erasure:** Request deletion of your personal data
- **Restriction:** Request limitation of processing
- **Portability:** Request transfer of your data
- **Objection:** Object to processing based on legitimate interests
- **Withdraw Consent:** Withdraw consent for any processing at any time

To exercise any of these rights, contact us at **sladjana@uirescue.com** with your request.

## 7. Data Security

We take the security of your data seriously. All data transmitted through our contact form is encrypted using industry-standard SSL/TLS protocols. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

## 8. International Data Transfers

Since we are based in Serbia and use services like Google Analytics (US-based) and Formspree, your data may be transferred to and processed in other countries. These transfers comply with GDPR requirements through appropriate safeguards (Standard Contractual Clauses or similar mechanisms).

## 9. Children's Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected data from a child under 13, we will delete such information immediately.

## 10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of the website constitutes acceptance of changes.

## 11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact:

**UI Rescue Studio**  
Email: sladjana@uirescue.com  
Location: Beograd, Srbija

## 12. Legal Basis

This Privacy Policy is compliant with:

- **GDPR** (EU General Data Protection Regulation)
- **Zakon o zaštiti podataka o ličnosti** (Serbian Law on Personal Data Protection, 2018)
